Senior Product Marketing Manager

6–8+ years in product marketing, consumer tech, or gaming—ideally with experience launching new products and platforms Proven success bringing experimental or 0→1 product concepts to market Strong storytelling and messaging development skills—especially for new formats or unfamiliar mechanics Experience with financial markets, fantasy sports platforms, free-to-play games, progression systems, social gameplay, or community-driven platforms Experience with financial products, crypto, digital wallets, token-based economies, or money market products (stand out)

Own the GTM strategy, positioning, and launch plans for new Pick formats and Innovation Platform features. Craft clear, compelling product messaging that articulates the 'why it matters' of every launch. Partner with Growth, Product, and Revenue teams to drive adoption, session frequency, and repeat engagement. Work hand-in-hand with Product Managers and Designers from concept through build. Translate gameplay innovation into standout creative briefs. Leverage player insights, user behavior data, and competitive trends. Act as the connective tissue between Product, Analytics, Design, Comms, and Lifecycle.