Growth & Monetization Product Lead

5-10 years of experience in SaaS or digital product environments. Proven success driving product-led growth or self-serve SaaS motions. Hands-on experience with growth analytics, funnel optimization, pricing, or PLG experimentation. Strong analytical and financial acumen; comfortable interpreting SaaS metrics. Exceptional ability to collaborate cross-functionally with Product, Marketing, and Operations. Entrepreneurial mindset — thrives in ambiguity, experiments rapidly, and focuses on outcomes. Comes from growth, product, or business operations roles with measurable impact. May have experience in early-stage SaaS, PLG, or SMB-focused software environments. Familiar with growth tools, lifecycle automation, A/B testing, and funnel instrumentation.

Own business performance across ARR, CAC, conversion, retention, and margin. Develop and execute growth strategy for SMB Scheduling product. Define pricing, packaging, and customer journey. Partner with Product, Engineering, and Marketing to prioritize roadmap. Establish performance dashboards and run operating cadences. Manage the PLG funnel: drive traffic, trial starts, activation, and conversion. Partner with marketing teams to refine acquisition and onboarding journeys. Design and test go-to-market motions. Use data and experimentation to optimize acquisition, activation, and retention. Stay close to customers to identify needs and monetization opportunities. Partner with Support and Success to address adoption barriers. Operate as the general manager of the business. Build and mentor a small, cross-functional team focused on growth. Create clarity and accountability through goals, KPIs, and business reviews.