47831424534 - Growth Marketing Associate

Posted 2 months agoViewed
Philippines, India, PakistanFull-TimePet Care
Company:Activate Talent
Location:Philippines, India, Pakistan, US Time zone
Languages:English
Seniority level:Middle, 4+ years
Experience:4+ years
Skills:
SQLA/B testing
Requirements:
4+ years of Growth marketing experience, with a background in D2C (ecomm or subscription) being a must. 2+ years of recent hands-on Meta media buying experience. Excel/Google Sheets mastery, GA4 proficiency; basic SQL knowledge is a plus. Strong creative intuition. Experience working with influencers, designers, and creative partners. Strong understanding of performance marketing metrics (CPM, CVR, CAC, LTV, ROI). Experience collaborating with and influencing cross-functional teams across different offices. Strong communication, writing, and presentation skills. Obsession with growth and building things; positive mindset towards challenges and new opportunities. Interest in learning about the full marketing mix and cross-channel impact.
Responsibilities:
Manage day-to-day execution and optimization of campaigns across Meta, TikTok, Influencer, and other growth marketing channels. Collaborate with creative partners, designers, and influencers to maintain a pipeline of performance creative. Set up, test, deploy, and analyze experiments (creative, discount, user journey, attribution, etc.). Own cost reporting and campaign setup. Report on and improve key KPIs, providing actionable insights and identifying strategic opportunities. Work cross-functionally with the broader team to support seasonal initiatives and changes to brand positioning. Identify and pursue new growth opportunities, tools, and platforms. Develop ad creative, QA tracking links, or pull ad hoc performance reports. Test new potential marketing channels to ensure continuous business growth.
About the Company
Activate Talent
View Company Profile
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