Senior Yield Analyst

B.A./B.S. in Analytics, Economics, Mathematics, Engineering, or related field. 5+ years of experience in analytics, strategy, or operations; AdTech or programmatic exchange experience strongly preferred. Deep understanding of programmatic auctions, SSP/DSP mechanics, and mediation platforms. Hands-on experience with openRTB protocols, including interpreting bid requests/responses, auction dynamics, and understanding of post-auction and win-notification flows. VAST and MRAID familiarity, particularly how it related to oRTB spec. Proven ability to connect rigorous data analysis to business priorities. Strong SQL skills and experience working with large-scale datasets (BigQuery, Snowflake, Databricks). Familiarity with Python for data analysis, automation, and pipeline development is a plus. Clear communicator with the ability to translate complex concepts for both technical and commercial audiences.

Analyze auction data to identify performance drivers and commercial risks. Conduct deep-dive investigations into revenue fluctuations and DSP requests. Quantify the revenue impact of auction mechanics and surface opportunities for growth. Resolve publisher-facing blockers tied to exchange dynamics. Provide data-backed recommendations that balance publisher objectives with optimal auction outcomes. Build and maintain monitoring frameworks to detect anomalies early. Standardize recurring analyses. Document and communicate methodologies clearly.