Senior Growth Marketing Manager, Builders

6–8+ years of experience in lifecycle, growth, or demand generation. Experience in SaaS or PLG environment. Skilled in activation and adoption marketing. Experienced in running growth experiments with Data teams. Analytical and data-driven. Strong storyteller for campaigns showcasing AI use cases. Highly collaborative with Product, Community, and Sales. Comfortable managing multiple programs with speed and iteration.

Shape strategy for builder engagement from webinars to scalable campaigns. Partner with Lifecycle and Marketing Operations for evergreen and triggered campaigns. Explore and implement new marketing tools and automation. Innovate and test new growth channels, tooling, messaging, and creative approaches. Design and test data-driven A/B experimentations. Partner with Product and Data teams on activation experimentations and education. Collaborate with Product, Product Marketing, Community, and channel teams. Track performance, uncover insights, and define growth KPIs.