Senior Direct Marketing Associate (Senegal)
Company:Reliance Health
Location:Senegal
Languages:English
Seniority level:Senior, 3+ years
Experience:3+ years
Skills:
Project ManagementContent creationMarketing
Requirements:
3+ years of experience in marketing, focused on customer acquisition. Proven success in managing campaigns across multiple channels. Strong content creation and copywriting skills. Experience using analytics tools to measure campaign success. Ability to manage multiple projects and work collaboratively. Experience with event and offline marketing.
Responsibilities:
Plan and execute campaigns across events, email, referral programs, influencer partnerships, and offline advertising. Develop high-impact content aligned with business goals to support customer acquisition and engagement. Collaborate with Sales, Brand, and Digital Marketing teams to align strategies and objectives. Manage referral and influencer programs to increase brand visibility and conversions. Use analytics tools to track performance and optimize campaigns. Oversee events and offline marketing activities such as billboards, radio, and on-ground activations. Ensure consistent messaging and content distribution across channels for maximum reach. Provide actionable insights and performance updates to stakeholders. Build relationships with external partners, including media agencies and influencers.
