Marketing Director, Fintech

10+ years of B2B or platform marketing experience At least 5 years in fintech, payments, or embedded finance Proven track record building and leading global marketing teams Experience marketing infrastructure, payments, or API-based products Gaming industry experience highly preferred Bachelor’s degree in Marketing, Business, or related field; MBA preferred Advanced experience with marketing analytics, CRM systems, and performance dashboards Strong executive presence and ability to influence C-level stakeholders Exceptional communication and storytelling skills with a data-informed mindset Deep understanding of global market dynamics

Develop and implement a global fintech marketing strategy Define and execute go-to-market strategy for new fintech products Lead integrated campaigns to drive adoption among game developers Develop product positioning, messaging, and value propositions Oversee multi-channel marketing execution Collaborate with Sales, Product, and Business Development Own and manage fintech marketing budgets Analyze campaign performance and customer insights Serve as a senior marketing spokesperson and evangelist Develop competitive market intelligence