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Content Strategist
Posted 3 months agoViewed
💎 Seniority level: Middle, 3+ years
📍 Location: 11 countries
🔍 Industry: E-commerce
🗣️ Languages: English
⏳ Experience: 3+ years
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field with excellent grades.
- 3+ years of experience in content strategy, ideally in SaaS or tech.
- Proven success in creating high-engagement content campaigns for North American markets.
- Strong understanding of SEO and content optimization.
- Experience with CMS, analytics tools, and social media platforms.
- Deep understanding of US cultural nuances and consumer behavior.
- B2B content creation experience.
- Enthusiasm for being on camera and creating content.
Responsibilities:
- Develop and own posting strategy with a minimum 15% engagement rate target.
- Manage weekly LinkedIn posts, blogs, and customer articles to align with marketing goals.
- Create and post at least two short-form videos weekly on LinkedIn, tracking metrics for optimization.
- Utilize analytics to refine strategies for content effectiveness.
- Collaborate with sales and product teams on sales materials and documentation.
- Build relationships with regional influencers and media for brand amplification.
- Create promotional content for North American events and campaigns.
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