Email Content Strategist

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Requirements:

• 3+ years of experience in content strategy, email marketing, or a related field.
• Strong understanding of audience segmentation and tailored messaging.
• Exceptional writing and editing skills, with a keen eye for detail.
• Experience with email marketing platforms and analytics tools.
• Ability to think strategically while managing day-to-day content needs.
• Strong interpersonal skills to facilitate collaboration across teams.

Responsibilities:

• Develop and implement a content strategy for email campaigns that aligns with overall marketing goals and customer needs.
• Conduct research on target audience segments to tailor email content and optimize engagement.
• Collaborate with writers, designers, and marketing teams to produce high-quality email content that reflects the brand's voice.
• Analyze performance metrics and customer feedback to refine content strategies and enhance future campaigns.
• Stay up to date with industry trends and best practices in email marketing and content strategy.