Sr. SEO Content Strategist II - Demand Generation (Remote Eligible)

Posted 4 days agoViewed

💎 Seniority level: Senior, 7+ years

📍 Location: USA

💸 Salary: 120000.0 - 157500.0 USD per year

🔍 Industry: Technology

🏢 Company: Smartsheet👥 1001-5000💰 $3,200,000,000 Post-IPO Debt 4 months ago🫂 Last layoff almost 2 years agoSaaS Enterprise Software

🗣️ Languages: English

⏳ Experience: 7+ years

🪄 Skills: Data AnalysisGoogle AnalyticsContent creationContent managementAnalytical SkillsSEO

7+ years of experience in SEO or content strategy, including managing complex editorial workflows.
Proven track record of driving organic growth.
Experience in developing and refining content briefs that align with SEO strategies.
Experience analyzing engagement metrics and applying insights.
Familiarity with generative AI tools and technologies.
Proficiency with SEO tools like Google Analytics, Search Console, SEMrush, and Ahrefs.
Strong analytical skills, with experience translating data into actionable strategies.
Excellent communication skills, both written and verbal.
Bachelor’s degree in Marketing, Communications, Business, or a related field.

Help to define and execute Smartsheet’s global SEO strategy.
Conduct comprehensive opportunity analyses, including keyword research, query intent mapping, competitive assessments, and SERP landscape evaluations.
Develop content briefs for writers that include target queries, user intent, formatting guidelines, and SEO best practices.
Optimize meta tags, headlines, and on-page elements.
Perform ongoing analysis of published content.
Stay at the forefront of industry trends, including generative AI tools.
Collaborate with internal and external content creators.
Improve page engagement and conversion rates by optimizing on-page elements.
Support other duties as needed.