Paid Search Strategist

View full description

Requirements:

• Team player with excellent written and verbal communication skills.
• 1+ years of experience in day-to-day management of paid search on Google/Bing.
• Experience managing ad budgets of at least six figures per month.
• B2C e-commerce and direct response experience.
• Ability to discuss technical concepts and strategic plans clearly.
• Strong understanding of Microsoft Excel including pivot tables, Vlookups, and SUMIFS.
• Knowledge of Google Shopping campaigns and product feeds.
• Analytical thinker with initiative to improve workflows.

Responsibilities:

• Run day-to-day paid search operations for clients across multiple verticals.
• Fully manage and take sole ownership as an account lead for at least one client within the first two months.
• Launch, manage, and conduct frequent testing on campaigns.
• Lead weekly touchpoint and strategy calls for client(s).
• Collaborate with channel teams to align strategies with client goals.
• Monitor clients’ competitive landscape and industry changes.