- Own day-to-day configuration, workflows, and campaign attribution in HubSpot CRM.
- Maintain CRM data quality, lead routing, and database integrations.
- Design and deliver performance reports to track marketing and sales activity.
- Support the launch and optimization of paid ad campaigns using CRM data.
- Assist with tradeshow logistics and sales presentations.
- Research target buyers to support the sales pipeline.
- Implement and experiment with new marketing tools and AI-assisted outreach workflows.
- Partner with cross-functional teams to execute webinars and product launches.
- Create marketing content including product guides, social media, and sales enablement.
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