- Strategize, plan, and execute marketing events across North America, from flagship tradeshows to small, regional conferences and dinners
- Create scalable sales-led and partner-led event programs focused on key accounts and industries
- Manage internal company events, including a major supporting role in Otticon, our annual company-wide conference
- Manage event visual identity, including booth buildouts, supporting collateral, and other related materials
- Work closely with the sales and marketing teams to oversee end-to-end logistics, solve problems in real-time, and ensure flawless execution at every event
- Source and manage key event vendors and build relationships
- Analyze event performance and ensure data is correctly attributed in our CRM
- Create pre-event prospecting lists for onsite meetings with sales at events
- Report out on event success and present results to key stakeholders