- Serve as the primary strategic partner for complex agency organizations, owning value realization across multiple brands, clients, regions, or lines of business.
- Advise agencies on scaling influencer programs across clients, balancing standardization with flexibility based on client needs.
- Build deep, multi-threaded stakeholder relationships across strategy, activation, analytics, and executive partners.
- Drive strategic business reviews, maturity assessments, and growth planning sessions that map CreatorIQ into agency workflows, resourcing models, and client deliverables.
- Partner with Strategic Insights Managers to deliver off-platform analysis, benchmarks, and strategic recommendations.
- Use data to proactively identify opportunities and risks, influence adoption, and support continuous program growth.
- Collaborate cross-functionally with Implementation, Product Education, Support, Sales, and Insights teams.
- Act as a thought partner on program governance, measurement frameworks, and operational best practices in influencer marketing.
- Maintain account documentation including success plans, meeting recaps, and health indicators.