OUAI is a webshop and retailer of hair care products and cosmetic products.
This company offers a hybrid work model combining remote and office work.
OUAI transforms daily self-care into an effortless, enjoyable ritual with prestige hair, body, and fragrance products. Founded by celebrity hairstylist Jen Atkin, the brand empowers you to simplify your routine without sacrificing quality. From shampoos designed for specific hair types to distinctive fragrances, OUAI crafts effective, sulfate-free, and paraben-free solutions. You will join a company dedicated to an omnichannel presence, serving customers globally through direct-to-consumer channels and major beauty retailers like Ulta Beauty and Sephora.
OUAI champions a culture that is fun, purposeful, and approachable, guided by five core principles. You will find a hybrid work environment for LA-based teams and remote options for many roles, supported by a "Work Your OUAI" ethos. This means flexible scheduling, generous time off, and "Flex Fridays" to help you recharge and maintain work-life balance. We prioritize collaboration, open communication, and a commitment to continuous improvement, always asking questions to find the best answers.
You will help build and refine our digital ecosystem that connects with customers and drives engagement. We leverage tools like Google Tag Manager and Google Analytics for insights. For customer relationship management, our tech stack includes ESPs like Klaviyo and SMS platforms such as Postscript, alongside subscription management with Recharge. We are actively exploring Customer Data Platforms (CDPs) like Segment, mParticle, or Amperity to enhance personalization and ensure seamless data flow. You will solve challenges around customer journey optimization and data-driven communication strategies.