Lead the digital expression of the OUAI brand across e-commerce, email, paid media, and other digital touchpoints.
Translate campaign concepts and brand strategy into channel-specific creative.
Maintain design quality across typography, art direction, motion, and overall craft.
Lead, mentor, and develop a team of three digital designers.
Set priorities, delegate work, and provide actionable creative feedback.
Oversee concurrent campaigns, product launches, and always-on projects from brief through delivery.
Partner with Creative Operations to establish timelines, allocate resources, and deliver work on schedule.
Review final deliverables for creative quality, technical accuracy, and channel readiness.
Collaborate with E-commerce, Growth Marketing, CRM, and Creative Operations on objectives and performance insights.
Present creative work and rationale to cross-functional partners and senior leadership.
Adobe Creative SuiteFigmaCRM
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About OUAI
OUAI transforms daily self-care into an effortless, enjoyable ritual with prestige hair, body, and fragrance products. Founded by celebrity hairstylist Jen Atkin, the brand empowers you to simplify your routine without sacrificing quality. From shampoos designed for specific hair types to distinctive fragrances, OUAI crafts effective, sulfate-free, and paraben-free solutions. You will join a company dedicated to an omnichannel presence, serving customers globally through direct-to-consumer channels and major beauty retailers like Ulta Beauty and Sephora.
How We Work
OUAI champions a culture that is fun, purposeful, and approachable, guided by five core principles. You will find a hybrid work environment for LA-based teams and remote options for many roles, supported by a "Work Your OUAI" ethos. This means flexible scheduling, generous time off, and "Flex Fridays" to help you recharge and maintain work-life balance. We prioritize collaboration, open communication, and a commitment to continuous improvement, always asking questions to find the best answers.
Technology at OUAI
You will help build and refine our digital ecosystem that connects with customers and drives engagement. We leverage tools like Google Tag Manager and Google Analytics for insights. For customer relationship management, our tech stack includes ESPs like Klaviyo and SMS platforms such as Postscript, alongside subscription management with Recharge. We are actively exploring Customer Data Platforms (CDPs) like Segment, mParticle, or Amperity to enhance personalization and ensure seamless data flow. You will solve challenges around customer journey optimization and data-driven communication strategies.
Why Join Us
Drive retention and revenue for a leading beauty brand, transforming new customers into loyal advocates.
Own the strategy and execution for all email and SMS marketing, balancing long-term initiatives with immediate needs.
Become a subject matter expert in customer behavior, evolving our segmentation and communication strategy.
Shape the future of our CRM tech stack, including evaluating and onboarding advanced platforms like CDPs.
Collaborate cross-functionally with Digital and Brand teams to develop compelling product stories.