Head of Product Marketing

Posted 5 months agoViewed

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💎 Seniority level: Lead, 10+ years

📍 Location: United States

🔍 Industry: Multi-residential real estate

🏢 Company: ButterflyMX👥 251-500💰 $50,000,000 Series D over 3 years agoSmart Home Security Real Estate Software

🗣️ Languages: English

⏳ Experience: 10+ years

🪄 Skills: Data AnalysisProduct ManagementSalesforceMarket ResearchWordPressConfluence

Requirements:

10+ years of B2B marketing experience; 5+ in product marketing
Experience with the following tools: Hubspot, Salesforce, WordPress, Confluence, and your choice of Analytics tool
Prior experience marketing hardware products

Responsibilities:

Lead the product launch process, partnering with PM, Sales, CX, Marketing and Finance
Conduct win/loss analysis and build out program at scale
Conduct market research and competitive analysis to identify opportunities and inform product strategy
Train the sales team on new and existing product features and value proposition; develop the collateral including demos, case studies, fact sheets and presentations
Evolve product positioning, messaging, pricing, and packaging

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