Apply📍 United States
🔍 Distributed Data Systems, Platforms at Scale, and Complex Application Development
- Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.
- 10+ years of experience in product marketing, with a strong preference for experience in defense, government, or enterprise technology sectors.
- Exceptional storytelling and communication skills.
- Strong understanding of data-driven marketing and analytics.
- Familiarity with CRM tools, marketing automation platforms, and analytics software.
- Develop and execute clear, differentiated product positioning and messaging that aligns with Raft’s mission and values.
- Define and execute go-to-market (GTM) strategies for new and existing products, ensuring seamless product launches.
- Conduct market research to understand customer needs, competitive landscape, and market trends.
- Lead the creation of product-focused content, including white papers, case studies, and demos.
- Foster collaboration between product, growth, delivery, and marketing teams to ensure alignment on business objectives.
LeadershipData AnalysisCollaborationMarket Research
Posted 3 months ago
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