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Head of Product Marketing

Posted 19 days agoViewed

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💎 Seniority level: Senior, 10+ years

📍 Location: United States

💸 Salary: 188000.0 - 287000.0 USD per year

🔍 Industry: Live events technology

🏢 Company: SeatGeek👥 500-1000💰 $238,000,000 Series E over 2 years agoSearch EngineTicketingSportsEventsEdiscovery

🗣️ Languages: English

⏳ Experience: 10+ years

🪄 Skills: LeadershipProduct ManagementStrategyCommunication SkillsCollaborationMarket ResearchDigital Marketing

Requirements:
  • 10+ years of marketing experience delivering successful engagement and acquisition strategies, ideally in product marketing.
  • Experience in unique industries with complex business models and significant competition.
  • Proven track record driving business results through product marketing for growth companies.
  • Ability to articulate complex product value and develop effective content strategies.
  • Willingness to deeply understand live event technology market, customers, and competitors.
  • Knowledge of frameworks and playbooks for product marketing teams.
  • Hands-on approach to creating messaging and marketing materials.
  • Excellent written and verbal communication skills, comfortable presenting to executives.
  • Leadership presence with ability to influence and motivate diverse teams.
  • Proactive self-starter with a solutions-oriented mindset.
Responsibilities:
  • Craft differentiated, unified positioning, messaging, RTBs and go-to-market plans for product solutions focused on enterprise audiences.
  • Lead a team through product launches of varying complexity.
  • Develop understanding of clients and user profiles to assess product-market fit and identify growth opportunities.
  • Establish thought leadership in live events industry with a strong market voice.
  • Create programs that maximize client value and work with B2B marketing for promotional materials.
  • Maintain relationships with cross-functional leaders to enhance collaboration and project completion.
  • Build and maintain a high-performing and energetic PMM team.
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LeadershipData AnalysisProduct ManagementGoogle AnalyticsCross-functional Team LeadershipDigital MarketingBudget management

Posted 12 days ago
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