Senior Marketing Automation Manager
New
C
CanonicalMarketing automation
This role will be based remotely in the EMEA region.Full-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- PythonSQLJavascriptHubSpot
Requirements
- Demonstrate advanced proficiency with Marketo, HubSpot or Salesforce Marketing Cloud.
- Have experience setting up integrations and automations between CRM systems and other platforms.
- Be able to work with at least two of Python, JS, SQL and Velocity.
- Have a solid understanding of lead generation data.
- Have a strong understanding of segmentation strategy and CRM best practices.
- Engage with the latest trends in marketing technology.
Responsibilities
- Design and optimise advanced lifecycle journeys across email and multi-channel CRM.
- Monitor overall Marketo performance and health.
- Lead experimentation programmes across nurture streams, targeting and conversion optimisation.
- Develop advanced lead nurturing, lead scoring and engagement frameworks.
- Build scalable automation workflows to support other Marketing stakeholders.
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