Senior Marketing Specialist
New
C
CoursedogHigher education software
United StatesFull-TimeSenior
SalaryCompetitive base salary between $70,000 - $80,000. The role also includes a performance-based variable compensation component, bringing total on-target earnings (OTE) to $80,000 - $90,000
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Job Details
- Experience
- 1-3 years of marketing experience
- Required Skills
- HubSpot
Requirements
- Have 1-3 years of marketing experience.
- Have hands-on exposure to at least two marketing functions, such as social, content, campaigns, email, demand generation, or operations.
- Bring strong organizational skills and comfort managing multiple projects, deadlines, and stakeholders.
- Write effectively and maintain attention to tone, detail, and brand voice across social and content channels.
- Take initiative and adapt to supporting the team's changing needs.
- Work collaboratively with teammates and cross-functional partners.
- Learn new tools and platforms quickly.
- Marketing automation platform experience, such as HubSpot, Marketo, or Pardot, is a plus but not required.
- Maintain attention to detail and deliver polished work under tight timelines.
Responsibilities
- Provide support across marketing functions, including events, social, content, campaigns, demand generation, and operations.
- Collaborate on social media strategy and execution, create posts, manage scheduling, and maintain consistent brand tone and messaging.
- Coordinate blog posting and content research to support content strategy and timely publication across both brands.
- Assist with building, launching, and managing campaigns and content in the marketing automation platform.
- Coordinate marketing team workflows, track deadlines, and communicate with stakeholders to keep content, design, and campaign work on schedule.
- Partner with HR on internal marketing, including promoting activities, company updates, and marketing team initiatives.
- Support marketing operations by tracking budget and spend, maintaining systems and processes, and identifying efficiency improvements.
- Use marketing automation tools and data to support campaign execution and reporting.
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