Paid Social Performance Marketing Manager
New
J
JobgetherDirect-to-consumer
Based in Brazil, Monday through Friday, from 9:00 AM to 5:00 PM US Eastern TimeFull-TimeManager
Salary2,000 - 2,500 USD per month
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Job Details
- Languages
- Excellent written and spoken English communication skills
- Experience
- 3–5+ years of direct, hands-on experience personally building, managing, and scaling paid social advertising campaigns.
- Required Skills
- A/B testing
Requirements
- Have 3–5+ years of direct, hands-on experience building, managing, and scaling paid social advertising campaigns.
- Bring strong expertise in Meta Ads Manager; TikTok Ads Manager experience is strongly preferred.
- Have managed advertising budgets with direct accountability for ROAS, CAC, CPA, and revenue targets.
- Have managed organic social accounts, publishing tools, and content calendars for commercial brands.
- Be able to write persuasive direct-response advertising copy and develop actionable creative briefs.
- Have experience designing and managing structured A/B testing programs across creative assets, messaging, offers, and landing page concepts.
- Have practical knowledge of Meta Pixel, Conversions API, and Google Analytics 4.
- Be able to interpret campaign data, identify trends, and recommend optimizations.
- Have excellent written and spoken English communication skills.
- Be available Monday through Friday, 9:00 AM to 5:00 PM US Eastern Time.
- Have a suitable remote workspace, high-performance computer, HD webcam, headset, and reliable high-speed internet connection.
Responsibilities
- Build, launch, monitor, and optimize paid campaigns across Meta Ads Manager, TikTok Ads Manager, and Pinterest Ads.
- Manage budgets, bidding strategies, audience targeting, prospecting, and retargeting to meet ROAS, CAC, and CPA objectives.
- Review campaign performance, optimize underperforming metrics, and scale successful campaign structures.
- Manage organic Instagram, Facebook, and TikTok accounts, including content calendars, captions, and scheduled posts, Stories, and Reels.
- Coordinate with designers, UGC creators, and internal teams on creative assets and production briefs.
- Run A/B tests across ad hooks, copy, visual formats, offers, and landing page angles.
- Analyze competitor advertising and digital trends to identify creative opportunities.
- Maintain tracking with Meta Pixel, Conversions API, and Google Analytics 4, and prepare weekly performance reports.
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