Sr. Growth Marketing Strategist
New
J
JobgetherMultifamily housing technology
Based in the United StatesFull-TimeSenior
SalaryAnnual salary range of $106,900–$181,900 USD; performance-based bonus eligibility, depending on the position and applicable compensation plan. Potential additional rewards, including annual bonuses and sales incentives where applicable.
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Job Details
- Experience
- At least 7 years of experience in B2B SaaS demand generation or integrated campaign strategy roles.
- Required Skills
- SalesforceA/B testingHubSpot
Requirements
- At least 7 years of experience in B2B SaaS demand generation or integrated campaign strategy roles.
- Demonstrated success developing and managing full-funnel campaigns combining content strategy, digital media, and outbound sales activities.
- Accountability for pipeline performance, campaign results, and continuous optimization.
- Hands-on experience with Salesforce and marketing automation platforms such as Pardot, Marketo, or HubSpot.
- Knowledge of campaign measurement, marketing attribution, A/B testing, and performance reporting.
- Experience with persona-driven campaign planning and audience segmentation.
- Strong writing skills, including developing campaign themes, nurture sequences, and tailored messaging.
- Strong communication and stakeholder management skills, including aligning cross-functional teams and presenting results in business terms.
- Organizational and project management skills to manage multiple campaigns, timelines, and stakeholders.
- Ability to work effectively in a remote home-office environment and travel occasionally as needed.
- Familiarity with AI-enabled solutions or emerging technology markets is preferred.
- Experience in multifamily housing, real estate technology, or related B2B industries is an advantage.
Responsibilities
- Own the strategy, planning, and execution of integrated campaigns for marketing and leasing solutions, focusing on pipeline generation and sales acceleration.
- Design full-funnel, multi-touch campaigns for buyer personas, market segments, and stages of the customer journey.
- Coordinate campaign activation across paid media, email, websites, events, outbound sales development support, and content syndication.
- Translate product positioning and narratives into value propositions, campaign themes, and audience-specific messaging with Product Marketing.
- Develop campaign messaging frameworks, content outlines, nurture sequences, and creative briefs for segmented audiences.
- Collaborate with SEO, web development, paid media, creative, and marketing operations teams on cross-channel execution.
- Monitor campaign performance, analyze results, identify optimization opportunities, and communicate actionable insights.
- Partner with Sales leaders and SDR teams on campaign readiness, handoffs, and feedback to improve conversion.
- Apply demand generation best practices and explore AI-driven marketing tools, automation, and emerging content formats.
- Identify opportunities to increase marketing impact, efficiency, and scalability with Product Marketing and Sales.
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