Senior Product Marketing Manager
New
J
JobgetherCommunication compliance
Remote opportunity within the United States., Ability to collaborate across US, EMEA, and APAC time zones, with regular overlap across regions and particular availability during US business hours.Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- At least 7 years of B2B product marketing experience in enterprise-focused startups, technology companies, or SaaS organizations.
- Required Skills
- SalesforceRESTful APIsHubSpot
Requirements
- At least 7 years of B2B product marketing experience in enterprise-focused startups, technology companies, or SaaS organizations.
- Experience owning product positioning, messaging, and launches from strategy through execution with minimal supervision.
- Demonstrated success launching products and developing positioning that improves pipeline generation, adoption, or sales win rates.
- Ability to explain APIs, integrations, MCP connectors, and AI agents to technical and business audiences.
- Strong writing and storytelling skills, including the ability to simplify technical, regulatory, and security concepts.
- A portfolio of original positioning, messaging, launch materials, and sales enablement assets, with examples of practical use and impact.
- Experience developing sales enablement resources that sales teams actively use.
- Attention to detail and commitment to factual accuracy, including validating product capabilities before publication.
- Ability to influence and align Product, Sales, and Marketing stakeholders without formal authority.
- Experience using marketing analytics and CRM platforms such as HubSpot and Salesforce to evaluate performance.
- Ability to collaborate across US, EMEA, and APAC time zones, with regular regional overlap and availability during US business hours.
- Proficiency with AI tools and ability to incorporate them into everyday workflows.
Responsibilities
- Develop and maintain sales tools, including pitch decks, competitive battlecards, solution briefs, demonstration narratives, ROI calculators, and objection-handling guides.
- Train Sales, SDRs, and Customer Success teams on product messaging, competitive differentiation, and new releases.
- Define differentiated positioning, messaging frameworks, and value propositions for assigned products and initiatives.
- Develop buyer personas, use cases, and tailored narratives for regulated industries and emerging markets.
- Lead product releases through the new product introduction process, from messaging development to launch execution and sales readiness.
- Collaborate with Product and Engineering to review specifications, test features, understand technical requirements, and distinguish released capabilities from roadmap plans.
- Track launch effectiveness through product adoption, pipeline contribution, and win rates, and use performance data to refine positioning and campaigns.
- Monitor competitors and conduct win/loss analyses and customer interviews, translating findings into recommendations.
- Support analyst engagement, customer advocacy programs, case studies, and customer references.
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