Marketing Program & Brand Manager
T
TelestreamMedia technology
US-based, RemoteFull-TimeManager
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- 5+ years of progressive B2B marketing experience in program or campaign management, content production, or creative operations, including hands-on use of AI tools.
- Required Skills
- Adobe Creative SuiteFigmaPowerPointAsana
Requirements
- Bachelor’s degree in Marketing, Graphic Design, Visual Communications, Business, Design, or a related field, or equivalent experience.
- 5–8+ years of progressive B2B marketing experience in program or campaign management, content production, or creative operations.
- Experience producing marketing content and creative across presentations, collateral, social, web, and video.
- Experience developing and executing creative in an agency, in-house creative department, or freelance/consulting setting.
- Ability to steward a corporate brand consistently and align creative output with business goals.
- Hands-on experience using AI tools, such as Claude or ChatGPT, and AI tools for images, video, voice, and captioning; ability to review outputs for accuracy and brand fit.
- Ability to manage multiple campaigns, projects, deadlines, stakeholders, timelines, dependencies, approvals, and status reporting.
- Experience with project and workflow management tools such as Asana, monday.com, or Jira.
- Working knowledge of digital asset management, content governance, and template-based production workflows.
- Strong B2B technology writing and editing skills, including briefs, case studies, blogs, and solution briefs.
- Proficiency in Figma, Adobe Creative Suite, and Microsoft PowerPoint.
- Demonstrated success managing external agencies, freelancers, and consulting resources.
- Candidates must present a portfolio of work samples and complete a practical exercise.
Responsibilities
- Own campaign program management, including the integrated calendar, asset requirements, dependencies, owners, and weekly status reporting.
- Drive multimedia content production by managing briefs, reviews, approvals, and the content production calendar.
- Maintain corporate brand guidelines and AI-ready guardrails, including templates, prompt libraries, tone and style rules, and review criteria.
- Produce and manage creative assets from brief to delivery, including graphics, collateral, case studies, solution briefs, trade show materials, and advertising.
- Manage creative request intake and prioritization, including briefs, turnaround expectations, and a visible queue.
- Coordinate event creative and production readiness, including booth design, signage, presentations, promotional materials, and production vendors.
- Produce video content such as demos, explainers, and social clips using AI-assisted video, voiceover, captioning, and editing tools.
- Own the sales enablement content library and customer story pipeline, coordinating with Sales and Support.
- Manage external agencies, freelancers, and consulting resources, and evaluate and train the team on AI creative and productivity tools.
- Partner with product marketing, the Web Experience Manager, and other marketing teams on launch materials, web creative, and social campaigns; report on program status and production metrics.
View Full Description & ApplyYou'll be redirected to the employer's site
