- Produce graphics, collateral, case studies, solution briefs, white papers, advertising, social content, and lead-generation creative using AI tools as the primary method.
- Produce demos, explainers, and social video clips using AI-assisted video, voiceover, captioning, and editing tools.
- Own marketing campaigns and initiatives, including the integrated calendar, asset requirements, dependencies, owners, and weekly delivery status reporting.
- Run intake and prioritization for creative and content requests, with clear briefs, turnaround expectations, and a visible queue.
- Maintain corporate brand guidelines and AI-ready guardrails, including templates, prompt libraries, tone and style rules, and review criteria.
- Manage the digital asset library, including templates and the AI prompt library.
- Partner with Product Marketing, Digital Marketing, Channel & Field Marketing, Sales, and Support on launch readiness, the social calendar, and executive presentations.
- Own the Channeltivity sales enablement content library and customer story pipeline, including case studies, references, and approvals.
- Coordinate creative readiness for trade shows and events, including booth design, signage, presentations, and print and fabrication vendors.
- Provide design direction for web properties with the Web Experience Manager, evaluate and train the team on AI creative and productivity tools, and coordinate with the PR agency.
Adobe Creative SuiteFigmaJira+2 more