Brand Strategy & Creative Production Manager
New
V
Vitamin AngelsGlobal health
Remote anywhere in the continental U.S.Full-TimeManager
Salary80,000 - 95,000 USD per year
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Job Details
- Experience
- 7+ years of progressive experience in brand strategy, integrated marketing, creative development, communications, advertising, or a related field.
- Required Skills
- Project ManagementAdobe Creative Suite
Requirements
- Have 7+ years of progressive experience in brand strategy, integrated marketing, creative development, communications, advertising, or a related field.
- Demonstrate experience developing and evolving an enterprise or organizational brand, including narrative, positioning, messaging, visual identity, and brand standards.
- Have experience communicating with philanthropic, corporate, foundation, scientific, and mass-market audiences.
- Be able to translate complex organizational strategies or ideas into clear narratives and creative platforms.
- Have significant experience leading integrated, omnichannel campaigns across multiple audiences and channels.
- Have experience managing creative production, agencies, vendors, budgets, timelines, and complex workflows.
- Have experience with Adobe Creative Suite and fluency in visual design.
- Have a strong understanding of digital, social, video, content, and emerging marketing channels.
- Have experience using analytics, audience insights, testing, and performance data to inform creative and marketing decisions.
- Bring strategic, creative, editorial, direction, and project-management skills.
- Have strong written and verbal communication skills for working with senior executives, technical experts, creative professionals, and external partners.
- Have interpersonal and influencing skills and the ability to build alignment across a complex organization.
- Experience in a nonprofit, global health, international development, public health, or mission-driven environment is highly desirable; global-setting experience is preferred.
Responsibilities
- Lead the development and ongoing evolution of Vitamin Angels’ enterprise brand, narrative, positioning, messaging, and visual identity.
- Develop and govern brand tools, standards, templates, campaign toolkits, and processes for review, approval, and quality control.
- Lead enterprise content and creative strategy, including stories, campaigns, visual assets, video, presentations, and digital content.
- Manage creative production from strategic brief and concept development through production, review, delivery, and evaluation.
- Oversee external creative agencies, freelancers, photographers, videographers, designers, budgets, timelines, and production priorities.
- Develop integrated campaigns with Digital Marketing and Communications across paid, owned, earned, and shared channels.
- Own the department-wide editorial calendar and coordinate content priorities, campaigns, fundraising activities, and partner activations.
- Translate complex global health and nutrition issues into accessible narratives for diverse audiences.
- Use analytics, audience insights, testing, and performance data to develop recommendations and communicate campaign insights.
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