Senior Content Marketing Manager, B2B SaaS

Based in the United StatesFull-TimeManager

SalaryAnnual salary range: $145,000–$165,000. Competitive total compensation package, including equity.

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Job Details

At least 5 years of B2B SaaS content marketing experience.
Understand B2B technology buyers, their decision-making journeys, and content needs across buying stages.
Develop content strategies tied to qualified leads, influenced pipeline, and revenue.
Produce and edit written, visual, and video content, including short-form video for professional social platforms and YouTube.
Translate complex technical subjects into clear messaging, persuasive copy, and effective calls to action.
Manage content calendars and distribute content across owned, earned, and paid channels.
Have working knowledge of SEO, AEO, and GEO and AI-powered search and answer engines.
Use AI tools regularly for research, drafting, repurposing, and optimization while maintaining accuracy and brand consistency.
Demonstrate results measuring and improving executive thought leadership, particularly on LinkedIn.
Be familiar with AI search visibility measurement, including citations and share of voice.
Be proficient with Google Analytics, Google Search Console, Google Tag Manager, and an SEO platform such as Ahrefs or Semrush.
Bring strong written and verbal communication skills, editorial judgment, and the ability to collaborate with marketing leaders, technical subject matter experts, and agencies.

Own and improve content marketing strategy across SEO, AEO, and GEO.
Develop and execute an integrated content plan across owned, earned, and paid channels.
Build an executive thought leadership program, including ghostwritten LinkedIn posts, contributed articles, opinion pieces, and speaking abstracts.
Create and edit written, visual, and video content for engineering leaders and technical decision-makers.
Translate complex technical topics into accessible messaging that demonstrates value and encourages action.
Track content performance, including leads, influenced pipeline, revenue contribution, engagement, and brand visibility.
Monitor AI search citations, visibility, and share of voice, and use findings to refine content strategy.
Manage content, design, and SEO/AEO agency relationships and evaluate partner performance.
Build repeatable AI-powered processes for research, drafting, repurposing, and optimization.
Own content calendars, coordinate production schedules, and improve content effectiveness through analytics and experimentation.

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