Senior Staff Technical Go-to-Market Product Marketing Manager, Portfolio andamp;
New
1
1PasswordCybersecurity software
Remote (United States | Canada)Full-TimeStaff
SalaryUSA-based roles only: The annual base salary for this role is between $180,000 USD and $261,000 USD; Canada-based roles only: The annual base salary for this role is between $152,000 CAD and $220,000 CAD.
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Job Details
- Required Skills
- Artificial Intelligence
Requirements
- Have a track record bringing complex technical B2B products, new use cases, or emerging categories to market.
- Build product motions spanning discovery, evaluation, technical validation, purchase, adoption, and expansion.
- Be familiar with sales-led enterprise organizations, complex buying cycles, Account Executives, Sales Engineers, technical buyers, and multi-threaded customer opportunities.
- Demonstrate cross-functional leadership across Product, Engineering, Product Marketing, Sales, and Go-to-Market Enablement.
- Bring credibility with IT, security, finance, and executive audiences.
- Have deep fluency in multi-product enterprise software, SaaS management, or platform narratives, with working knowledge of enterprise IT, cross-sell motions, and value-based selling.
- Translate technical product behavior into enablement content addressing customer problems, use cases, and business value.
- Collaborate effectively with Product and Engineering subject-matter experts and earn the trust of Sales Engineers and technical buyers.
- Lead strategically with limited supervision, shaping portfolio priorities, readiness roadmaps, operating practices, and measurement approaches.
- Influence senior leaders without formal authority and make thoughtful trade-offs in ambiguous environments.
- Communicate effectively across technical, commercial, and executive audiences and explain complex products in plain English.
- Use AI thoughtfully to accelerate research, analysis, and content development while retaining ownership of strategy, judgment, and quality.
Responsibilities
- Own the product enablement plan for Unified Access, SaaS Manager, and multi-product expansion, prioritizing readiness work based on business impact, customer needs, launches, and field evidence.
- Own the Unified Access field narrative, master deck, pitch decks, talk tracks, qualification questions, discovery guidance, and product training.
- Adapt Unified Access and SaaS Manager stories for IT, security, finance, and executive buyers.
- Define how the products fit into cross-sell, upmarket, and multi-product sales plays, including expansion from the Enterprise Password Manager base.
- Act as an escalation point for strategic opportunities, join customer conversations, support discovery and demos, and coach sellers through technical questions and objections.
- Equip Customer Success Managers with guidance to drive cross-sell, adoption, and expansion across the portfolio.
- Partner with Technical Marketing and Demo Engineering to map demos to sales plays.
- Use field feedback, win-loss analysis, and customer insights to improve product decisions, messaging, launches, and enablement.
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