General Manager, SMB

New
T
ToptalB2B services
Listing location: Canada; This is a remote position.Full-TimeManager
Salary not disclosed
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Job Details

Languages
Resumes and communication must be submitted in English.
Experience
12+ years of B2B commercial experience; 5+ years leading sales and account management teams.
Required Skills
Artificial IntelligenceAccount Management

Requirements

  • Bachelor’s degree required.
  • MBA or a master’s degree in engineering, computer science, physics, or mathematics preferred.
  • 12+ years of B2B commercial experience, including SaaS or services sales.
  • Sustained record of scaling high-volume sales to small and medium-sized businesses and demonstrating personal contribution to growth.
  • 5+ years leading sales and account management teams, including managing managers.
  • Experience leading new-client acquisition and account management, with evidence of improving conversion, retention, and expansion.
  • Demonstrated accountability for commercial results and resource decisions, including pricing, staffing, investment, and client coverage.
  • Experience building outbound sales and working with Marketing and Sales Development on targeted campaigns that produce measurable revenue.
  • Experience activating commercial partnerships and turning partner relationships into qualified opportunities and revenue.
  • Strong analytical judgment, including tracing sales performance issues, testing explanations, and assessing whether changes produced meaningful improvement.
  • Fluency in technology, AI, and services delivery sufficient to discuss client priorities and evaluate commercial opportunities.
  • Clear, persuasive written and verbal communication, including proposals and presentations.

Responsibilities

  • Set and execute the SMB strategy, business plan, financial objectives, and investment priorities.
  • Own the P&L and budget, allocate resources, and act on performance variances.
  • Improve conversion from first contact to first engagement by setting standards for response, discovery, qualification, and closing.
  • Grow and retain the client base through account management, proactive client conversations, and efforts to earn repeat business.
  • Build outbound sales and targeted marketing campaigns with Marketing, Sales Development, and Enterprise industry teams.
  • Activate commercial partnerships that generate qualified demand and revenue.
  • Expand adoption of services and AI-based solutions by developing propositions and supporting sellers in client conversations.
  • Recruit and develop sales managers and sellers, set performance expectations, and manage coaching and underperformance.
  • Plan team capacity and coordinate with Operations, Matching, and Delivery to support client work.
  • Establish reliable commercial reporting and forecasts, test changes against baselines, and use technology and AI to improve execution.
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