Alternative Channels Sales Manager
New
J
JobgetherConsumer packaged goods
Remote; based in the United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- At least five years of experience in consumer packaged goods (CPG) sales
- Required Skills
- Microsoft Power BIMicrosoft OfficeNegotiation
Requirements
- At least five years of experience in consumer packaged goods (CPG) sales.
- Experience in alternative, drug, value, or specialty retail channels is ideal.
- Demonstrated success managing distributor relationships and developing multi-channel retail accounts.
- Strong commercial and analytical capabilities, including interpreting sales data and translating insights into sales strategies.
- Proficiency with sales reporting and analytics tools such as Power BI, Exceedra, IRI, and Microsoft Office applications.
- A bachelor's degree in Business, Marketing, or a related field is preferred.
- A valid driver's license and willingness to travel up to 40% of the time.
- Experience working with specialty distributors is an advantage.
- Knowledge of health and wellness trends, functional foods, beverages, and active nutrition products is beneficial.
- Ability to manage a broad territory independently and prioritize multiple accounts and opportunities.
Responsibilities
- Build and maintain relationships with national and regional foodservice and vending distributors.
- Develop promotional activities, joint business plans, and distributor sales-team education to increase product placement and sales.
- Manage distributor deductions, credits, and promotional programs in accordance with established guidelines.
- Grow value and dollar retail sales through tailored assortments, value-pack configurations, promotions, and pricing strategies.
- Open, manage, and expand health and wellness retail accounts, securing shelf placement and in-store promotional support.
- Manage headquarter-level accounts across off-price, discount, hardware, farm and ranch, automotive, sporting goods, travel, entertainment, foodservice, office, and education markets.
- Negotiate product placements, promotional opportunities, and account-specific programs.
- Identify and convert new business opportunities, using distributor partnerships to support replenishment and retail execution.
- Monitor sales performance and analyze sell-in and sell-through data using CRM platforms and distributor portals.
- Prepare sales forecasts, account-level volume projections, call reports, expense reports, and account activity summaries.
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