Senior Product Marketing Manager
New
V
VeeamData protection software
Location: Remote, United StatesFull-TimeSenior
SalaryZone 3: Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York (excluding NYC boroughs); Sales roles located in Georgia, Ohio, and Arizona $176,200 — $327,300 USD (TTC / OTE)
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Job Details
- Experience
- 5-10 years in B2B software roles
- Required Skills
- Salesforce
Requirements
- Have 5–10 years of experience in B2B software roles, such as technical sales, sales engineering, product marketing, or product management.
- Bring strong technical fluency; experience in backup, recovery, security, or monitoring is preferred.
- Hold a bachelor’s degree in Computer Science, Engineering, Marketing, or a related field.
- Be able to convey complex technical concepts as business value.
- Be proficient in managing pipeline day to day and working with Campaigns, Marketing Operations, and Analytics teams.
- Be able to identify and address signs of campaign or sales underperformance.
- Demonstrate strong written and verbal storytelling and presentation skills for technical and non-technical audiences.
- Use data and metrics, including KPIs, to assess and improve impact.
- Manage multiple projects autonomously and build initiatives in a dynamic environment.
- Be willing to travel up to 15%.
Responsibilities
- Own and develop the product outreach, web, and content strategy for Veeam Data Platform to support customer acquisition and expansion.
- Manage the lifecycle of related assets, ensuring accuracy and relevance.
- Collaborate with product management and product strategy to develop content for Veeam innovations.
- Design and support campaigns using interactive Storylane and dynamic demos, presenter-led demos, technical videos, and webinars.
- Develop and execute launch assets for new technologies.
- Simplify technical benefits into clear content for end-users, partners, prospects, and customers.
- Partner with the product marketing team to refine market positioning using competitive landscapes and buyer personas.
- Apply knowledge of Ideal Customer Profiles, buyer personas, and use cases to improve messaging, targeting, and content strategy.
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