Senior Strategist, Paid Social
New
C
Code3Digital marketing
Remote, United States, Eastern Time Zone preferredFull-TimeSenior
SalarySalary Range $88,000 — $98,000 USD. Position also offers a bonus based on company and client success.
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Job Details
- Experience
- 4+ years of experience managing paid social campaigns
- Required Skills
- Data Analysis
Requirements
- Have 4+ years of experience managing paid social campaigns, including hands-on buying within platform UIs.
- Have experience developing full-funnel media strategies for eCommerce or consumer brands across awareness, consideration, and conversion objectives.
- Bring deep expertise across at least four major paid social platforms, such as Meta, TikTok, YouTube, Pinterest, Reddit, Snapchat, or LinkedIn.
- Understand creative best practices and use performance data to inform creative strategy and testing.
- Be aware of consumer, retail, and cultural trends and identify timely opportunities for brands.
- Synthesize complex data into clear business recommendations.
- Have strong presentation and client communication skills.
- Have advanced Excel skills, including pivot tables.
Responsibilities
- Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting.
- Develop full-funnel media strategies that balance brand building and performance and align investment to business objectives and customer behavior.
- Analyze campaign performance across platforms and translate insights into actionable business recommendations.
- Partner with creative teams and clients to shape creative strategy, identify winning concepts, and recommend testing and optimization.
- Use consumer trends, cultural moments, and platform behaviors to identify relevant opportunities for brands.
- Collaborate with internal teams and platform partners on new measurement solutions and emerging platform capabilities.
- Monitor platform updates, retail and eCommerce trends, and competitive activity to identify opportunities.
- Create presentations, points of view, and executive-ready performance summaries.
- Mentor junior team members and elevate strategic thinking and execution across the team.
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