Senior User Acquisition Manager (Google Ads)
New
F
FormulaHealth and wellness
Location: Europe, Preference for candidates within ±2 hours of CET.Full-TimeManager
Salary not disclosed
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Job Details
- Languages
- Knowledge of Russian language
- Experience
- 3+ years of hands-on Google Ads management at scale
Requirements
- Have 3+ years of hands-on Google Ads management at scale across Search, GDN, and Demand Gen.
- Have personally managed $500k+/month in Google spend and optimized for unit economics such as CPS, ROAS, and LTV.
- Have hands-on experience writing and maintaining Google Ads Scripts for automation, alerts, bid adjustments, and bulk operations.
- Use AI/LLM tools daily in your workflow.
- Be able to pull reports, build dashboards, and turn data into decisions.
- Have knowledge of Russian.
- Have worked with GDN and Demand Gen tools; the posting states applications without this experience cannot proceed.
Responsibilities
- Own and scale Google Ads across GDN, Demand Gen, and Search while meeting CPS and ROAS targets.
- Run weekly creative testing cycles by launching assets, scaling winners, and stopping underperformers.
- Investigate and improve Demand Gen and GDN audience performance, using data to assess results.
- Build automation for uploads, Slack-driven commands, and rules-based campaign management.
- Collaborate with creative, growth, and analytics teams to connect ad performance with LTV, ARPU, and payback.
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