Marketing & Growth Manager
New
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Goodway GroupAdvertising and marketing
Location: Remote; #usremoteFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3–5 years of experience in B2B content marketing, agency marketing, new business, proposals, sales enablement, marketing operations, communications or a related field.
- Required Skills
- Project ManagementContent managementPowerPointCanva
Requirements
- Have 3–5 years of experience in B2B content marketing, agency marketing, new business, proposals, sales enablement, marketing operations, communications or a related field.
- Have experience supporting pitches, RFPs, proposals, credentials presentations or other growth-related materials.
- Demonstrate experience developing case studies, customer stories, white papers, POVs, presentations or similar content.
- Bring strong writing, editing, storytelling and project management skills.
- Have experience creating or maintaining content libraries, knowledge bases, asset repositories or other structured information systems.
- Be able to understand complex services and client work and turn them into clear, compelling stories.
- Be comfortable partnering with senior stakeholders, subject matter experts and cross-functional teams.
- Be familiar with content management, knowledge management or digital asset management platforms.
- Be highly organized, detail-oriented and able to manage a large volume of information.
- Be able to influence and align stakeholders across departments without direct authority.
- Use Canva, PowerPoint, AI-enabled tools and other resources to create and refine content.
Responsibilities
- Audit and organize existing case studies, pitch materials, presentations, white papers, research and other marketing collateral.
- Build and maintain a centralized library, with clear tagging, categorization, naming and version-control standards.
- Develop case studies that explain client challenges, Goodway Group’s approach and resulting business impact.
- Gather information through interviews, existing documentation, performance data and internal research.
- Support pitch decks, RFP responses, credentials presentations, one-pagers and other new business materials.
- Identify and adapt relevant case studies, capabilities, proof points and thought leadership for specific prospects.
- Support white papers, POVs, playbooks, research summaries and other thought leadership content.
- Repurpose content into presentations, social content and sales enablement materials.
- Manage project plans, timelines, feedback and approvals across Marketing and New Business.
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