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D2C Performance Copywriter

D2C Performance Copywriter

New
R
Reach DigitalD2C advertising
Reach Digital | Remote (US or Canada)ContractJunior
Salary not disclosed
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Job Details

Experience
2+ years writing performance ads or social content for D2C brands

Requirements

  • Have 2+ years of experience writing performance ads or social content for D2C brands.
  • Have experience with VSLs, native ads, UGC scripts, and briefing creators.
  • Show proven results, such as scaled ads, hooks that lifted CTR, or campaigns with measurable results.
  • Be comfortable switching between brand voices in categories such as beauty, wellness, food, and lifestyle.
  • Understand direct response, including offers, objections, angles, and why people buy.
  • Be based in the US or Canada.
  • Be fast, coachable, and comfortable with feedback and quick iterations.

Responsibilities

  • Write hooks, headlines, and primary text for Meta and TikTok ads.
  • Script video ads, VSLs, and UGC scripts based on customer pain points and angles.
  • Write native ads and organic social content in each brand's voice.
  • Brief creators so their content lands on the intended angle.
  • Study winning and losing creative in ad accounts and use the findings to shape future creative.
  • Create multiple variations quickly to test more angles.
View Full Description & ApplyYou'll be redirected to the employer's site

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