Creative Copywriter
New
M
Museum of Ice CreamConsumer experiences
United States; RemoteContractMiddle
Salary70 - 80 USD per hour
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Job Details
- Experience
- 4–6 years of experience as a copywriter within an advertising, design or creative agency or a consumer-facing brand
Requirements
- Bring 4–6 years of copywriting experience in an advertising, design or creative agency or a consumer-facing brand.
- Provide a portfolio demonstrating conceptual campaigns and polished hands-on writing across multiple channels.
- Clearly explain your personal contribution to portfolio work.
- Translate consumer insights, strategies and briefs into creative ideas and clear, compelling copy.
- Write across campaign headlines, digital and performance copy, lifecycle communications, and onsite or informational messaging.
- Understand brand voice, audience, channel behavior and conversion, and adjust tone while maintaining consistency.
- Have experience partnering with designers, creative leads and marketers.
- Use feedback to strengthen your work.
- Demonstrate strong organization, editing and proofreading skills.
- Manage multiple briefs and deliver reliably in a fast-moving environment.
Responsibilities
- Apply Museum of Ice Cream’s established brand voice across marketing channels and guest touchpoints.
- Concept and write integrated campaigns from brief through execution.
- Translate audience insights, marketing strategies and channel needs into creative ideas and copy.
- Write copy for regional and local marketing, paid and performance media, websites, landing pages, email, lifecycle marketing and organic social.
- Develop copy for brand partnerships, activations, retail, event marketing and onsite guest experiences.
- Edit, proofread and quality-check copy for clarity, accuracy and brand consistency.
- Develop messaging hierarchies and campaign narratives with guidance from the Creative Director and Marketing leads.
- Partner with Growth and Lifecycle teams to develop and improve conversion-focused copy using performance learnings.
- Manage assigned briefs, deadlines and revision cycles while communicating progress and tradeoffs.
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