Marketing Operations Manager

R
Really Great ReadingK–12 education
Remote US or CanadaFull-TimeManager
Salary not disclosed
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Job Details

Experience
3–5 years of experience in marketing operations, HubSpot administration, or lifecycle marketing
Required Skills
HubSpot

Requirements

  • Bachelor’s degree in marketing, business, or a related field, or equivalent professional experience.
  • 3–5 years of experience in marketing operations, HubSpot administration, or lifecycle marketing.
  • Hands-on HubSpot experience with workflows, lists, properties, forms, and email.
  • Working knowledge of email deliverability and authentication.
  • Experience building automated nurture or lifecycle programs.
  • Reporting and attribution literacy, including building dashboards and troubleshooting data issues.
  • Strong QA habits and ability to manage several campaign builds at once.
  • Ability to work effectively with non-technical partners.
  • Preferred: HubSpot Marketing Hub or Operations Hub certifications.
  • Preferred: Experience with consent management and email and privacy regulations.
  • Preferred: Experience with Zapier or Make, or AI-assisted workflows.
  • Preferred: Basic HTML and CSS for email and landing page troubleshooting.

Responsibilities

  • Own HubSpot configuration, properties, lists, user permissions, data hygiene, and marketing integrations.
  • Monitor sender reputation, SPF, DKIM, DMARC, and list hygiene, and resolve deliverability issues.
  • Maintain subscription types, consent workflows, and opt-out handling in line with applicable email and privacy regulations.
  • Build nurture, lifecycle, customer communication, and sales sequence templates in HubSpot from campaign briefs.
  • Build emails, forms, workflows, and landing page components, and run QA before campaign launches.
  • Build dashboards and reports to requirements, and maintain clean, consistent campaign and attribution data.
  • Maintain campaign build templates, intake processes, and QA checklists.
  • Implement automation and AI-assisted workflows to reduce manual campaign, operational, and reporting work.
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