Senior Marketing Operations Manager
New
J
JobgetherB2B marketing
Fully remote position based in the United States.Full-TimeManager
SalaryBase Salary: $125,000–$150,000 annually
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Job Details
- Experience
- 4–5 years of experience managing marketing operations within a complex enterprise B2B environment
- Required Skills
- SalesforceGoogle AnalyticsHubSpotCRM
Requirements
- Have 4–5 years of experience managing marketing operations in a complex enterprise B2B environment.
- Have experience in environments involving multiple products or markets.
- Have demonstrated experience building marketing attribution and campaign tracking frameworks from the ground up.
- Have direct experience automating manual marketing processes, including building AI-powered automations or agents.
- Understand marketing technology ecosystems and how campaign, CRM, analytics, and in-app messaging platforms integrate and exchange data.
- Be comfortable owning strategy and execution autonomously, initially without a dedicated team.
- Bring strong analytical and problem-solving skills to understand complex data flows, identify tracking gaps, and create scalable solutions.
- Experience with HubSpot, Salesforce, Customer.io, or equivalent marketing and in-app messaging technologies is a plus.
- Familiarity with Google Analytics and connecting web behavior with broader attribution models is desirable.
- Experience in sports, media, or another complex industry or vertical is a plus.
Responsibilities
- Map the end-to-end customer journey and build attribution and tracking infrastructure connecting marketing activity to pipeline and revenue.
- Own the systems and technical setup for campaigns, events, and in-app messaging, including list building and lifecycle triggers.
- Move manual campaign and project execution to automated workflows.
- Design and implement AI-powered automations and agents for campaign execution, list building, and reporting.
- Partner with Technology Operations and Revenue Operations to maintain clean, consistent marketing data and integrated systems.
- Establish standards, processes, and infrastructure for the marketing operations function.
- Support demand generation and product marketing teams with systems, workflows, and reporting.
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