Content Marketing Manager
New
C
CallMinerAI conversation intelligence
Waltham, Massachusetts, United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 4 + years of content marketing, copywriting or editorial experience, including significant experience within B2B technology or SaaS.
- Required Skills
- SEOSaaS
Requirements
- Have 4+ years of content marketing, copywriting or editorial experience, including significant experience in B2B technology or SaaS.
- Demonstrate exceptional writing, editing and proofreading skills across multiple formats and channels.
- Be able to explain complex technology, AI and customer experience topics clearly and credibly.
- Hold a bachelor’s degree in marketing, communications, journalism, English or a related discipline, or have equivalent professional experience.
- Provide a strong portfolio of long-form and short-form B2B technology writing across several channels and formats.
- Have experience working with external writers, freelancers, agencies or other content partners.
- Be familiar with marketing automation, project management, content management and collaboration platforms.
- Understand demand generation, buyer journeys, account-based marketing and how content supports marketing and sales outcomes.
- Bring strong interviewing and research skills and be comfortable working directly with senior leaders and subject matter experts.
- Be collaborative, organized and able to own work from initial brief through final delivery.
- Shortlisted candidates will be asked to provide at least three relevant B2B writing samples; final candidates may be asked to complete a brief writing or editing exercise.
Responsibilities
- Plan, create, optimize and repurpose content for global demand generation campaigns, thought leadership, events, webinars, social media and the wider buyer journey.
- Work with Marketing teams and internal subject matter experts to turn business priorities, customer insights and campaign themes into content.
- Coordinate freelance writers and the social media agency by setting briefs and priorities and ensuring quality, messaging and brand alignment.
- Use AI to support research, ideation, optimization and repurposing, while applying independent judgment and editorial oversight.
- Maintain a consistent brand voice and apply SEO, AEO and GEO principles where appropriate.
- Manage multiple projects, stakeholders and deadlines.
- Use performance data to identify insights and improve future content.
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