Ecommerce Lifecycle Strategist
New
P
PrismflyE-commerce marketing
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3 years of relevant hands-on experience
- Required Skills
- Project Management
Requirements
- Have 3 years of relevant hands-on experience.
- Bring proven experience in customer lifecycle management, email/SMS automation, or a related field.
- Use analytical skills to interpret data and draw actionable insights.
- Have proficiency with marketing automation tools and CRM systems.
- Bring strong communication and collaboration skills.
- Have strong project management skills and the ability to manage multiple initiatives simultaneously.
- Bring a customer-centric mindset and interest in customer experience.
Responsibilities
- Own and manage lifecycle campaigns from strategy through execution and analysis.
- Conduct program and marketing audits for potential clients and present findings and recommendations.
- Build personalized customer journeys by identifying touchpoints, pain points, and improvement opportunities.
- Serve as the client-facing lead, translating technical insights into actionable recommendations.
- Coordinate briefs, copy, artwork, text and HTML templates, and email campaigns.
- Segment audiences and develop tailored experiences to support engagement and loyalty.
- Develop lifecycle strategies for acquisition, onboarding, retention, and advocacy.
- Analyze customer data and feedback to improve the customer journey and customer lifetime value.
- Define lifecycle KPIs and regularly report on progress.
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