Digital Marketing Manager
H
Hire OverseasEducation, Enrichment
Philippines. Singapore. Metro Manila, Philippines. Federal Territory of Kuala Lumpur, Malaysia. Ho Chi Minh City, Ho Chi Minh, Vietnam. Jakarta, Jakarta, Indonesia, Tuesday through Saturday, 12:00 PM to 8:00 PM Hong Kong TimeFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- Strong written English; Mandarin or Cantonese proficiency is highly valued
- Required Skills
- Digital MarketingCanva
Requirements
- Proven experience owning digital marketing end-to-end with a portfolio or case studies.
- Deep understanding of Greater China and Southeast Asian education markets.
- Demonstrated success running paid advertising campaigns on Facebook, Instagram, and LinkedIn.
- Experience extracting raw content from subject matter experts.
- Strong proficiency in Canva for independent graphic design.
- Strong written English communication skills.
- Availability Tuesday through Saturday, 12:00 PM to 8:00 PM Hong Kong Time.
- Inquiry-focused mindset with expertise in conversion metrics.
Responsibilities
- Audit current social channels and develop growth strategies for Facebook, Instagram, and LinkedIn.
- Generate high-converting content ideas and manage the content calendar.
- Proactively project manage content production by collaborating with coaches and staff.
- Design independent static graphics in Canva for ads, carousels, and stories.
- Brief and coordinate with in-house video editing and design teams.
- Launch and optimize paid ad campaigns with a focus on cost per inquiry and conversion.
- Monitor social engagement, respond to DMs, and track analytics weekly to refine strategy.
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