Digital Performance Marketing Officer
New
T
TwoconnectDigital Marketing
Pasig, Metro Manila, Philippines, Mon - Fri: 7:00 AM – 4:00 PM PHT (adjustments will be made for daylight saving time)Full-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- Minimum 3 years
- Required Skills
- SEODigital Marketing
Requirements
- Minimum 3 years of hands-on digital or performance marketing experience.
- Strong B2C digital marketing experience in a customer-acquisition-focused environment.
- Proven ability to independently build, launch, manage, and optimise paid digital campaigns.
- Hands-on experience with Meta Ads Manager, LinkedIn Ads, TikTok Ads, and YouTube advertising.
- Strong working knowledge of Google Ads including Search, Display, Performance Max, and remarketing.
- Hands-on experience with Mailchimp for automation, segmentation, and audience management.
- Strong working knowledge of GA4, conversion tracking, pixels, UTMs, and attribution.
- Good working knowledge of SEO, keyword research, and conversion optimisation.
- Strong digital copywriting and communication skills.
- Ability to work independently while working in line with Australian business hours.
Responsibilities
- Build, launch, manage, and optimise paid campaigns across Meta Ads Manager, LinkedIn Ads, TikTok Ads, and YouTube advertising.
- Manage Google Ads campaigns across Search, Display, Performance Max, YouTube, and remarketing.
- Manage end-to-end campaign setup, including objectives, audiences, targeting, placements, budgets, bidding, and ongoing optimisation.
- Build and manage Mailchimp campaigns, including templates, segmentation, automation, and reporting.
- Monitor campaign performance using GA4 to identify opportunities to improve customer acquisition, conversions, and sales.
- Manage conversion tracking requirements, including pixels, UTMs, and attribution.
- Support SEO activity including keyword research and content optimisation.
- Create effective digital copy and campaign messaging for paid media and email channels.
View Full Description & ApplyYou'll be redirected to the employer's site
