Principal Product Marketing Manager, Customer Success and Staircase
New
G
GainsightSaaS B2B
USA - CA - RemoteFull-TimeSenior
Salary$180,000– $210,000 USD annually
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Job Details
- Experience
- 10+ years
- Required Skills
- Artificial IntelligenceFigmaCanva
Requirements
- 10+ years of product marketing experience in B2B tech (SaaS preferred).
- Exceptional positioning, writing, and storytelling skills for executive and practitioner audiences.
- Deep experience marketing to enterprise audiences, including complex buying committees and long sales cycles.
- Hands-on AI fluency with a point of view on AI category impact.
- High comfort toggling between big-picture strategy and detailed execution.
- Ability to operate as a credible peer to executives and BU leaders.
- Strong bias to action and ability to drive cross-functional alignment.
- Ability to travel up to 15% for meetings and events.
Responsibilities
- Own the Customer Success and Staircase product marketing strategy, including audience, positioning, and competitive strategy.
- Develop compelling positioning and messaging for executive and technical audiences.
- Lead the joint Customer Success and Staircase narrative through integration, migration, and expansion stories.
- Drive end-to-end go-to-market and launch strategy, partnering with marketing and operations teams.
- Equip Sales and Success teams with high-quality enablement materials such as competitive agents and pitch decks.
- Synthesize market and competitive insights to inform product roadmap and commercialization plans.
- Represent the product area in executive narratives, keynotes, and industry analyst engagements.
- Build AI-native processes and skills to improve PMM efficiency.
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