Product Marketing Manager
New
J
JobgetherHealthcare AI
Fully remote work within the United States.Full-TimeMiddle
SalaryCompetitive salary based on U.S. geographic location: $82,000–$137,000
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Job Details
- Experience
- 7+ years
- Required Skills
- Artificial IntelligenceData science
Requirements
- 7+ years of B2B product marketing experience.
- Previous experience as the first or only product marketer in an organization, with responsibility for building the function from the ground up.
- Proven experience bringing new products to market, particularly technical, AI, analytics, or data science products.
- Experience navigating complex enterprise sales cycles involving multiple stakeholders and decision-makers.
- Exceptional written and verbal communication skills, with the ability to turn complex technical or scientific concepts into clear business narratives.
- Strong strategic thinking combined with a hands-on approach to building processes, frameworks, and infrastructure.
- Experience developing positioning frameworks, messaging architectures, competitive differentiation, and go-to-market strategies.
- Strong understanding of enterprise buyer journeys and the ability to connect product capabilities with measurable business outcomes.
- Healthcare experience is strongly preferred, particularly with health plans, health systems, or value-based care organizations.
- Comfortable building new systems and operating processes without relying on established playbooks.
Responsibilities
- Develop and own the product positioning framework and messaging architecture across the AI product portfolio.
- Translate complex data science capabilities, technology, and clinical outcomes into clear business value for health plan and health system buyers.
- Build and maintain a differentiated technology narrative that clearly communicates product innovation, competitive strengths, and market relevance.
- Lead strategic go-to-market planning for new product launches, establishing clear positioning, market education strategies, messaging, and success metrics.
- Own scientific communications in partnership with Research and Clinical teams to translate peer-reviewed research and clinical findings into sales materials.
- Build and maintain a comprehensive sales enablement library, including pitch decks, case studies, whitepapers, and battle cards.
- Partner with Business Development and Partner Success teams to support strategic enterprise opportunities and improve sales effectiveness.
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