Senior Field Marketing Manager
New
J
JobgetherIT, technology, B2B SaaS
Based in NetherlandsFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- At least 2–3 years of experience
- Required Skills
- Project ManagementSalesforceBudget management
Requirements
- Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
- 2–3+ years of experience in a Senior Field Marketing or comparable regional marketing role.
- Prior experience in the IT, technology, cybersecurity, or B2B SaaS sector.
- Proven track record of developing and executing integrated field marketing and GTM programs.
- Strong understanding of digital marketing technologies, campaign execution, and performance measurement.
- Hands-on experience with marketing and CRM platforms, specifically Salesforce and Marketo.
- Demonstrated capability in enterprise marketing, account-based marketing, and demand generation.
- Excellent written and verbal communication skills in English.
- Strong analytical skills with the ability to translate data into actionable insights.
- Ability to manage regional budgets, procurement, and multi-priority projects.
- Willingness to travel approximately 30% for regional and international collaboration.
Responsibilities
- Partner with regional sales leadership to develop and execute a strategic go-to-market approach focused on regional growth and pipeline generation.
- Build and deliver an integrated regional marketing plan aligned with sales priorities and business objectives.
- Manage day-to-day delivery of marketing programs, ensuring campaigns achieve performance metrics.
- Lead, coach, and support a Field Marketing Specialist to build a high-performing regional team.
- Develop targeted account-based marketing programs, including 1-to-1 initiatives and deal-acceleration campaigns.
- Analyze campaign results to provide actionable recommendations and present performance in quarterly business reviews.
- Manage regional marketing budgets, forecasting, and procurement processes.
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