Product Marketing Manager - Intelligence
V
VirtuousNonprofit SaaS
Remote, USAFull-TimeMiddle
SalaryMarket competitive pay leveraging Carta data
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Job Details
- Experience
- 5+ years
Requirements
- 5+ years of experience in product marketing, field marketing, or hybrid GTM roles at a B2B SaaS company.
- Proven track record of accountability for pipeline or bookings metrics.
- Experience owning go-to-market strategy end-to-end: positioning, messaging, campaigns, and sales enablement.
- Ability to partner effectively with channel-execution teams (paid, SDR, field, email, direct mail).
- Experience engaging directly with prospects, customers, or analysts.
- Strong written and verbal communication skills with executive presence.
- Fluency with AI tools for research, positioning, and content workflows.
- Ability to work comfortably within a lean team and navigate ambiguity.
Responsibilities
- Define positioning, messaging, and market narrative for Momentum and Insights products.
- Own the S2 pipeline goal for the unit and diagnose/fix pipeline gaps.
- Develop campaign strategies in partnership with the Demand team.
- Collaborate with Sales on objection handling, competitive positioning, and pricing narratives.
- Execute go-to-market plans for product launches, including messaging and channel planning.
- Perform ongoing market and competitive intelligence analysis to inform sales conversations.
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