Senior Campaign Manager
New
J
JobgetherTechnology, Software
Based in United StatesFull-TimeSenior
SalaryU.S. salary range of $114,000–$151,000 USD.
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Job Details
- Experience
- 6–8 years of marketing experience, including at least 2 years designing and executing marketing campaigns.
- Required Skills
- SalesforceSEOA/B testingHubSpot
Requirements
- 6–8 years of marketing experience, including at least 2 years designing and executing marketing campaigns.
- Proven track record of delivering successful campaigns within technology, software, or similarly complex business environments.
- Experience working in segmented or sophisticated go-to-market organizations.
- Understanding of the modern buyer journey and how to engage and convert audiences throughout different stages of the funnel.
- Ability to use campaign data and performance analytics to guide marketing decisions.
- Experience with experimentation, A/B testing, and conversion rate optimization.
- Strong understanding of demand generation, campaign strategy, and multi-channel marketing.
- Advanced AI fluency, including the ability to redesign workflows, build optimization approaches, and validate AI-generated recommendations.
- Strong collaboration skills and ability to work effectively across Sales and Marketing.
- Comfortable working in a high-growth environment with changing priorities.
Responsibilities
- Build and execute demand generation strategies designed to support sales and revenue targets across a segmented go-to-market environment.
- Develop, manage, and optimize multi-channel campaigns spanning SEM, SEO, email, social media, and content marketing.
- Shape campaign strategy and channel mix based on business priorities, audience needs, buyer behavior, and performance data.
- Design and run A/B tests and conversion rate optimization initiatives to improve campaign effectiveness throughout the buyer journey.
- Use AI-enabled tools to accelerate campaign analysis, experimentation, and optimization while maintaining appropriate human oversight.
- Identify successful testing approaches and develop repeatable frameworks that can be adopted across the broader marketing organization.
- Monitor campaign performance and translate data into clear, actionable recommendations for marketing and sales stakeholders.
- Partner closely with Sales and Marketing teams to align targeting, messaging, demand generation, and lead conversion objectives.
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