Director of Marketing
New
Z
ZencoreCloud Consultancy
US (Remote)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 8–12+ Years
- Required Skills
- Artificial IntelligenceCloud ComputingGCPSalesforceHubSpot
Requirements
- 8–12+ years of B2B marketing leadership experience.
- 4+ years in a senior leadership role within a cloud consultancy, professional services firm, or high-growth IT services company.
- Direct experience working within the Google Cloud, AWS, or Azure partner ecosystems.
- Familiarity with co-marketing programs, MDF utilization, and hyperscaler field alignment.
- Demonstrated ability to own a pipeline target and build multi-touch ABM campaigns.
- Proficiency with modern sales and marketing technology stacks (HubSpot, Salesforce, LinkedIn Campaign Manager).
- Experience with ABM platforms and web analytics.
- Strong understanding of current AI tooling.
- Exceptional written, verbal, and visual storytelling skills.
- Ability to translate technical cloud and AI concepts into business outcomes for executive buyers.
Responsibilities
- Build and execute an integrated, multi-year marketing strategy designed to accelerate revenue growth.
- Manage the global marketing budget, allocating resources across brand, demand generation, events, and co-marketing.
- Partner with Sales, Alliances, and Delivery leadership to align marketing programs with sales targets.
- Maximize joint marketing opportunities with Google Cloud using Partner Marketing Funds and co-branded campaigns.
- Own Zencore’s presence at major industry events and drive high-touch executive engagement.
- Oversee content strategy, technical whitepapers, and PR initiatives to showcase client outcomes.
- Design and execute Account-Based Marketing (ABM) and inbound/outbound campaigns targeting enterprise C-suite buyers.
- Build and optimize a demand generation engine across paid media, LinkedIn, organic search, and email marketing.
- Translate complex technical capabilities into buyer-centric value propositions and sales playbooks.
- Partner with Delivery leads to publish high-impact case studies and testimonials.
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