Director of Marketing
New
D
Drug HunterLife Science B2B
United StatesFull-TimeDirector
SalaryCompetitive salary, variable compensation, and equity
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Job Details
- Experience
- 8+ years in marketing
- Required Skills
- HubSpot
Requirements
- Advanced degree in science (Ph.D. preferred).
- 8+ years of experience in product, content, or growth marketing.
- Prior experience marketing to a pharma/biotech audience at a Life Science B2B company.
- Exceptional writing skills with the ability to communicate to a technical audience.
- Proven experience building sales enablement assets for multi-stakeholder enterprise sales.
- Ability to work directly with scientists and technical subject matter experts.
- Demonstrated portfolio of case studies or customer stories.
- Account-based marketing experience.
- Willingness to travel up to 20%.
Responsibilities
- Develop a voice of customer (VOC) program to extract messaging for product and content marketing.
- Create compelling, targeted outbound content in collaboration with Science and Sales teams.
- Design and drive go-to-market strategies for new platform capabilities, including narrative and launch assets.
- Partner with Sales to manage target account lists and develop segmented account-based and lifecycle campaigns.
- Create and iteratively revise sales enablement collateral, including pitch decks, one-pagers, and feature decks.
- Translate customer and market insights into testable messaging strategies and conduct experiments to optimize performance.
- Track and report on launch success and experiment results using HubSpot.
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