Event Marketing Manager
New
N
NiCEPublic Safety & Justice
USA - Richardson, TXFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SalesforceLead Generation
Requirements
- 5+ years of experience planning and executing B2B trade shows and conferences.
- Hands-on experience with Salesforce for campaign management and attribution.
- Experience managing event plans using project management platforms like Monday.com.
- Experience cleaning and enriching event lead data using platforms like ZoomInfo.
- Working knowledge of sales engagement platforms such as Outreach.
- Proven ability to track event spend, manage budgets, and negotiate with vendors.
- Fluency using AI tools such as Claude and Microsoft Copilot.
- Strong written and verbal communication skills.
- Ability to travel approximately 10–15% and work event hours as required.
- Experience marketing to the public sector or government (preferred).
- Certified Meeting Professional (CMP) certification (preferred).
Responsibilities
- Own the annual event calendar across Public Safety & Justice product lines.
- Balance the event portfolio across key audiences like law enforcement and 911 organizations.
- Manage end-to-end event logistics including booth design, shipping, and staffing.
- Execute on-site operations for priority events.
- Collect, clean, and enrich event leads for Salesforce upload.
- Partner with sales teams to establish and execute post-event follow-up strategies.
- Manage event budgets, vendor negotiations, and procurement processes.
- Use AI tools to support content creation, reporting, and data management.
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